Introduction
The growth and propagation of mammalian cells in culture is a routine but critical precursor to the investigation of such fundamental cellular processes as gene expression and protein function and to the development of therapeutics.  Cell culture products are widely used not only by scientists working with traditional cell lines but also by researchers engaged in experiments with such emerging model systems as stem cells and engineered cell lines.

This Cell Culture Dashboard was developed based upon the aggregated responses to a 22-question survey completed by more than 480 scientists actively engaged in mammalian cell culture predominantly located in North America and Europe.  This Dashboard reveals key market indicators for the research market for cell culture products as a whole as well as for the following  product segments:

• Basal media
• Fetal bovine serum
• Animal sera
• Balanced salt solutions
• Serum free media
• Dry powdered media
• Growth and attachment factors 

Percepta’s 2010 Cell Culture Dashboard™ the third in a series of reports that examines the characteristics and dynamics of the market for cell culture products. This 2010 Dashboard provides a snapshot of the current market landscape that can be compared with data from the 2008 and 2007 Cell Culture Dashboards, providing an ongoing story of how the market is adapting to new products, new competitors, new culture methods, and new sales and marketing strategies.

Survey Methodology
In June of 2010, Percepta fielded the Mammalian Cell Culture Survey to a subset of the Percepta BioAnalytix™ Panel of life scientists. Individuals were invited by e-mail blast to click through to a webpage at perceptabioanalytix.com where the survey was hosted.  Invitations were delivered on June 15, 2010 and results collected through June 30, 2010.  A total of 570 scientists participated in the survey, of which 481 are actively engaged in performing mammalian cell culture and 4 plan to culture mammalian cells in the next 12 months.  Results based on the aggregate of collected responses are revealed in this Cell Culture Dashboard.

Important Note: This report only includes analyses related to the research market for cell culture products and not the market for products used in bioproduction or pharmaceutical manufacturing.

Respondent Demographics
Respondents from the academic, government and commercial market segments are well represented.  54.2% of respondents work at universities, colleges, or medical schools, while 9.2% are employed at hospitals or medical centers.  18.4% of respondents work for biotechnology companies, while 9.4% are employed by pharmaceutical companies.  Overall, 28.5% of respondents work in industrial laboratories.

75.7% of respondents are from North America (68.9% in the United States and 6.8% in Canada), while 23.9% reside in Europe. 

Junior (Lab Tech, Grad Students), mid level (Post-Doc, Lab Manager) and senior (Professor/PI, Group Leader) scientists are well represented in the data set, with the most cited job titles being Scientist/Senior Scientist (29.6% of respondents) and Professor/Principal Investigator (17.1%).

A wide variety of scientific areas of specialization is also evident, led by cell biology (indicated by 25.8% of respondents as their primary area of expertise), biochemistry (13.2%), immunology (9.8%), microbiology / infectious disease / virology (8.5%) and oncology (7.4%).

Small (1-5 scientists), medium (6-20 scientists) and large (>20 scientists) laboratories are well represented. 46.3% of respondents are from laboratories where between 1 and 5 scientists perform cell culture.  44.9% of respondents work in labs where between 6 and 20 people culture mammalian cells, while the remaining 8.8% are from labs where more than 20 people perform this technique.